Soon, Gemini AI from Google May Power iPhones, which is now utilized in the Google Photos app. This action is a component of Google and Apple’s collaboration to enhance the AI capabilities of Apple products. Gemini AI is a useful tool for organizing and searching photos because of its reputation for image recognition and classification. Users can anticipate better photo management and search capabilities on their iPhones thanks to the integration of Gemini AI. This alliance between Apple and Google emphasizes how crucial it is for businesses in the tech sector to collaborate to improve user experiences on various platforms.
Google’s Gemini AI models were unveiled in December of last year, and they power both Samsung’s Galaxy S24 lineup and its own Pixel devices. Given that the massive Cupertino company is thinking about partnering with Google, this licensing agreement might even cover iPhones.
With its upcoming iOS 18 update, which is scheduled to launch alongside the iPhone 16 lineup in September, Apple intends to introduce generative AI features. Although the source of Apple’s generative AI features has remained a mystery, Google’s popular Gemini AI could now hold the key.
According to a report by Bloomberg, Apple, and Google are presently having discussions about licensing Apple’s generative AI model, Gemini. However, Apple is also considering utilizing OpenAI’s GPT models, so Gemini is not the only option available.
However, previous contradictory reports have indicated that Apple’s generative AI features will be implemented through its own large language model (LLM), which is purportedly named Ajax. It is allegedly costing Apple millions of dollars a day to train Ajax. Apple has recently been expanding its presence in the AI sector by acquiring AI startups left and right.
But Cupertino is anticipated to take a licensing stance when introducing generative AI capabilities in iOS 18. According to reports, Apple and Google have a substantial search engine partnership that brings in more than $18 billion for Apple annually.
However, it is unlikely that any formal announcements about this development will come before June’s WWDC, when Apple is expected to reveal iOS 18.